Ads at the Movies
Audiences are bombarded with commercials despite increasing ticket prices

Ads at the Movies

It’s already a plague and getting worse, so I want you get up in theaters and say, “I’m mad as hell and I’m not gonna take it anymore!”

By Peter Travers

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Anyone who goes to the movies, and by that I mean anyone who buys a ticket and sits down to watch a movie on a big screen, knows about the plague of advertising. The major theater chains, including AMC, Regal and Cinemark, are running 20 to 30 minutes of commercials before the movie starts. And I’m not talking about trailers for upcoming films (love those), but ads that blatantly shill for products viewers never asked for.